tirsdag den 27. marts 2012

1st Idea for new product: Meat packet


So I had a problem when I had to buy a meat packet. I am person that prefer that my food is encapsled so it does not digest too fast. I am a person that is living for myself and I can not eat a whole packet of meat. This means that the normal meat packed for me is too big and if I open the packed, it starts to digest...

An easy solution to this problem might simply be.... buy a smaller packed ! But the problem with this solution is that the meat becomes more expensive per kilo the smaller the packed is. Another problem was that even though the packed is small I might even only use half of it.

My guess is that more people  are having this/these problems aswell.

This problem made  me think about a possible solution that manufactors could do to solve this problem.
In order to make a perfect solution I did set up some  criterias:

- It had to be cheap solution both for the manufactor and for the customer
- The solution should make the customer prefer this product
- The solution should solve the problm I had

with that in mind I took a look at the current meat packet you could find in the super market, and started to points it's mistake it out.


Some of the mistakes I found was:
- All the meat was one place
- When you open the packed the meat is not protected anymore.
- The packed which the meat is in, is not different from other meat packets.


With that in mind I started to redesign the packed

The solution was very simple and came out like this


The solution was to make 2 or more rooms for the meat in the packed and make it possible to bend the amount of meat you need off from the rest of the packed. That way the meat would still be protected and it would be possible to only use the amount you needed. It is possible to use this solution for other kinds of meats aswell.
I thought this was a good way solve a problem and make consumers prefer a product. The extra cost of making this is very small aswell !

The benefits with doing it this way are:

- Only using the meat you need while keeping the rest of the meat sealed
- Low cost to differentiate the product
- Possiblely making it more attractive for single customers to buy bigger meat packets since they can save it longer (by keeping it sealed and protected)

So what do you think ? would you prefer this meat packed compared to a regular one ?

onsdag den 14. marts 2012

Do you dare to dream?

It is a very simple question. Do you dare to dream ?

Many people when they are kids dreams and make up their own ideas about the world. As kids get older they lose this view and falls slowly into the pattens on how the world is.

 Why not keep dreaming when you are old and mix it with the realism. This is how new ideas are created. Why not dream for a better world and keep the hopes a live that we had as a kids. Dont keep old views which are useless. Like using ressources to fight a pointless war, instead of using the ressources on improving the world instead of just rebuilting it.

 I still dream and let myself get inspired by my dreams, this helps me to understand, innovate and improve situations. So only on last thing to say Do you dare to keep dreaming ?

torsdag den 1. marts 2012

Hallo Galaxy

There have been many firsts here in the world. One of the more famous is the first message on the internet "Hallo World". another one was when Neil Armstrong putted his feets on the moon and said "One small step for man; One big leap for humanity. Both of these firsts was founded on a dream of a better and more exciting world and was an achivement for humanity.

I believe in these dreams and I believe that with dreams, creativity and cultural understanding, it is possible to reach a higher, better and much more fun life for yourself and everybody around you.

With these lines I bit you welcome to Cloudytail, a blog about life, dreams, creativity, culture and thoughts about life.

So the only thing left to say is...

Hallo Galaxy